1045 hrs/Sunday 07 July 2013
Last week I was fortunate to have been introduced to a concept that offers insights into how ideas and information actually can be made to work. This is the concept of memes, which are indivisible units of culture, first conceptualised by Richard Dawkins a scientist who said that a meme is a piece of culture that replicated through communicating, and perhaps evolved into other memes in the process.
I think that this is an important concept for the innovation processes in corporate and social organisations, and can play an important role to enhance the effectiveness of both the process and the end-product of the innovations themselves. And so I intend to understand more about memes in different contexts of the innovative process, in the coming weeks.
Any memes on memes itself? Signing off......
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