Friday, 1 November 2024

November 2024 – Colour Blindness and Entrepreneurship.

 

What’s the link, you may wonder! First things first!

Healthy human eyes detect three colors: red, green and blue. Color perception is normally described in four ways:

ü    Trichromatic – Seeing all three colors (normal vision).

ü    Dichromatic – Perceiving two colors but not the third.

ü  ,Anomalous trichromatic – Perceiving three colors but with deficiencies in red, green or blue.

ü   Monochromatic – Perceiving no colors.

     It’s a bit difficult to imagine a color deficiency if you have normal vision. People who cannot see red or green might perceive things in a manner that the rest of us would think of as murky green with some blue and yellow tones. They also have difficulty making out the differences between pale shades.

Red-green color blindness is the most common variety of color deficiency in humans. It happens to people who cannot see shades of red and green the same way as people with normal color perception do.

The dichromatic color blindness conditions of Protanopia (Red-blind) and Deuternopia (Green-blind) hold some significant parallels when it comes to Entrepreneurship.

Protanopia - the propensity amongst some business promoters and leaders for ignoring ethical and governance redlines is a minefield that will inevitably lead to loss of stakeholder trust (especially that of consumer). The belief that there are no permanent redlines in business is the precursor to many a ‘shady deal’.

Deuternopia – the inability of many CEOs to see the ‘green shoots’ - the new opportunities from emerging trends and from leveraging collaborative networks - often results in business failure and sometimes even in business irrelevance. Often, the inflexibility from subscribing to illogical self-defined redlines (such as profit margin expectations or hiring policies), acts as a double whammy!

Just as there are ways to help cope with color vision deficiencies (except for inherited color blindness which is incurable), business protanopia and deuternopia can be removed if entrepreneurs seek the support of good coaches and mentors.